Meet Your Buyers Where They Are

Meet Your Buyers Where They Are

If you’ve been in B2B for a while, you know how business has always been done. A buyer calls a rep, who issues a quote and takes an order. That’s a sales channel. It used to be THE sales channel. But then the company website came along, first...
E-Procurement: Not Just EDI Anymore

E-Procurement: Not Just EDI Anymore

And That Changes the Game for Distributors When most distributors hear “e-procurement,” they still think about EDI. A customer sends a PO.You send back an acknowledgment.Maybe an invoice.Maybe an ASN if you’re more advanced.It’s structured. It’s efficient. It...