Platform Genius®

selection

Stop Guessing. Start Knowing. Choose the Right Platform Every Time.

The only platform selection process that maps YOUR complex business to platform capabilities.

You’re About to Spend Big Money: You may not be an e-commerce expert, but you know your business—and you know it’s not simple. You have complex customers, pricing, catalogs, fulfillment, and more. Your business isn’t like anyone else’s.

The Symptoms: Two-thirds of B2B companies want to re-platform because they chose based on demos and sales pitches instead of deep requirements analysis. The cost? Six or seven-figures – and 2-3 years of lost time.

The Real Problem Most Don’t See: What most call ‘requirements’ are high-level features or functionality. And that mis-match between features and true platform specifications is what causes distributors and manufacturers to be faced with re-platform or (worse) customer apathy.

Learn More:

eCommerce

PIM

B2B Platform Selection is Broken

Months of demos. Endless vendor meetings. Gathering everyone’s opinions.

Your business team talks about customer needs and sales processes. Your tech team talks about APIs and integrations. Your executives talk about ROI and timelines.

They’re all speaking different languages—and no one’s translating.

Oh, sure, there are plenty offering their ‘help’ but…

…No 5-minute survey with ambiguous results is going to solve your problems.

…Agencies are great, but specialize in select platforms—and you wonder if they can be objective when the goal is a project.

…Consultants and analysts may understand technology, but you need a process built for YOUR business—not generic recommendations.

…Vendors clearly want to sell software, but do you even have all the right players on the list?

…And, ultimately, your team has jobs—and there’s already not enough of them to go around.

The problem isn’t the people. It’s the process.

What You Really Want

Despite all that complexity…

✓ You want to CHOOSE a solution— Not be SOLD!

✓ You need a process that accounts for YOUR complexity— Built by practitioners who’ve lived it, not theorists who studied it.

✓ Ultimately, you need a comprehensive search with no bias to the platform you select — A data-backed solution that’s defensible with executives and de-risks your investment.

What you need is a genius— a Platform Genius.

And soon!

Platform Genius: The GPS for B2B Platforms

Platform Genius simplifies the time-intensive, high-risk proces of B2B platform selection by mapping your complex logic directly to platform capabilities. Platform Genius is the only selection tool that delivers:

A data-intensive solution– backed by 160+ use cases, 2000+ granular requirements and 40k+ data points.
Comprehensive platform search– making sure all potential platforms (and updates) are included.
Customization for your business– solving for the complexity of your customers and business.
Objective outcomes– Removing bias, creating common language for teams to understand and defensibility throughout the organization.

As such, you can be confident

Over the course of 10+ years helping distributors and manufacturers select technology, we’ve built a proprietary system with 160+ B2B use cases, 2,000+ granular requirements, and 50+ platforms scored against actual business logic.

Here’s how it works:

How Platform Genius Works
Step 1: Accounting for Your Complexity
We start with YOUR use cases—the scenarios that actually matter to your business. We translate your “high-level features” into granular requirements. We flush out the complexity in advance, ensuring ‘gotchas’ are accounted for.

Step 2: Mapping Business Logic to Platform Capabilities

We build your project inside the Platform Genius portal and distribute an RFP to vendors. Our scoring system removes ambiguity and allows you to customize results specifically to your organization.

Step 3: Make the Right Choice

With clear, tangible results, your team can confidently short-list the right vendors for demos and interviews. We direct this process to ensure priority use cases and requirements are included and scored.

This isn’t a just a selection process. It’s an exercise in clarity– helping you pick the RIGHT platform and understand where investmetns are most likely to occur.

Choose Your Path – 100% Satisfaction Guarantee

For E-Commerce Platform Selection:

We’ll identify your complex requirements to ensure optimal eCommerce adoption for your customers and your internal teams. Whether launching eCommerce for the first time or re-platforming to move into high-gear, there’s a Platform Genius program built for you.
Explore Platform Genius for eCommerce→

40,000+ eCommerce platform data points
40-125 e-commerce use cases evaluated
500-1,400+ requirements mapped

Base • Growth • Enterprise

For PIM Platform Selection:
Your product data is a mess – and putting it off is no longer an option. You need a PIM but don’t have the time to figure out what you need and the right potential fit. Thankfully, there’s a Platform Genius for that as well.
Explore Platform Genius for PIM →

Nearly 10,000 PIM Platform data points
100+ Use Cases
600+ Requirements

Base • Enterprise

Need Another Platform?

Platform Genius is the data-driven tool for the entire B2B Tech Stack – adding new platforms all the time. So, whether it’s search, CRM, CMS or any of the other acronyms, Platform Genius will give you a data-driven approach to evaluating every potential platform for you. Reach out for more details…
Book a FREE Consultation for Other B2B Platforms →

Not sure where to start?

The 2026 B2B Platform Sprint | Limited Time Offer – $7950 (20% off)

For a limited time, get the Platform Genius Workshop for a discounted price AND receive a bonus report for no additional charge.
Explore 2026 B2B Platform Sprint →