Perspectives
Articles
The Digital Roadmap – Issue 15: The AI Issue – What’s Real, What’s Marketed
Digital Roadmap Newsletter Template The Digital Roadmap Newsletter-#15 Your job gets easier the...
AI in B2B Commerce Platforms: What’s Real, and the Myth of Agentic Buying
Separating the marketing from what really exists, and why the most-hyped idea in B2B commerce...
From Doers to Designers: Where AI Actually Fits in the Refinery
AI Enablement: The First Issue Beyond the Refinery Last issue closed the Product Data Refinery...
The Bridge Across the Technology Great Divide
There's a chasm in most B2B organizations that costs millions. It's not a gap in technology. It's...
Closing the Great Divide in B2B Ecommerce
In B2B distribution, there’s an ongoing disconnect I see time and again—the great divide. On one...
Residential Tools, Industrial Problems
Last issue, I talked about B2B platform selection being broken — and how most evaluation processes...