The Customer Discovery

The Customer Discovery

Platform selection starts with customer conversations, not internal meetings In this issue we’re talking about the customer voice. But, before going there, I’d like to share what happens when you don’t have it. The Risk of Getting it Wrong Over the years I’ve...
The Team Tax You Just May be Paying

The Team Tax You Just May be Paying

Avoiding the hidden costs eCom teams might otherwise pay Your IT team speaks in APIs and microservices. Your sales team speaks in customer relationships and deal flow. Marketing talks content and campaigns. Customer service talks order volume and handle time. In issue...