2026 Platform Genius®

sprint

Getting the Right Platform Is Critical.
Why Does It Feel Like Such a Mess?

Most platform decisions fail in translation. We work with your team to bridge that gap.

We hear you. We’ve heard the stories too. And seen the statistics – 65% of B2B companies want to re-platform. Six or seven-figure mistakes. Years of lost time. Projects that fail because of hidden ‘gotchas’ no one saw coming.

You know your customers and business are complex. So you just know you need to figure out:

Critical platform capabilities that will make or break this project.
“The Great Divide” – the chasm in language between business and tech teams that complicates getting the business rules right.
Organizational readiness and what you’ll need to successfully support the new platform.
Which platforms to consider – and if you even know them all.
Answers to the key questions leadership wants to know – how much? and how long?
The time your team will spend generating true platform requirements – if they even have the expertise.

Vendors want to sell software. Agencies want to sell projects. Who’s protecting YOU?

You have to get this right – and we’re here to help.

We’ve been helping distributors and manufacturers get the tech right for over a decade and built the most comprehensive B2B matching platform, Platform Genius® with 40,000+ datapoints to make sure you get it right.

Only 10 Spots Left!

The 2026 B2B Platform Sprint - A Workshop to Help You Get the Right Answers, Right Now

The Sprint gives you answers to all these questions (and more) in mere weeks. Through this collaborative process with your team, you get…

✅ The ‘Gotchas’ You Need to Know Beforehand – We identify where “yes, we can do that” becomes expensive custom work—based on our proprietary process and data.

✅ Platform Logic Compatibility® Assessment – Our proprietary process matched your business rules to platform capabilities, ensuring you find out the real story before you sign the contract.

✅ Platform Shortlist, Based on 40k Datapoints – Not opinions, just a data-driven approach to helping you narrow the list.

Special Offer

To help B2B companies in the coming year, we’re including a special offer for the 2026 B2B Platform Sprint:

✅ 20% off – Save $2000

✅ BONUS: Platforn Readiness Scorecard – An outside view on the current state, with recommendations for supporting the new platform.

Due to resources, we can only accommodate 10 companies before year-end. If the timing is right, we’d love to work with you.

Your Guides

Jay Schneider is founder/President of B2B squared and creator of the Platform Genius® evaluation tool. He has been in B2B eCommerce for nearly 15 years, helping distributors & manufacturers select the right platforms and accelerate digital.

Sam Aldinger leads B2B Squared’s product data practice and built the Platform Genius® PIM product. Prior, he spent over 20 years managing supplier relationships, PIM & product data teams at Fastenal.